Don't let the simplicity of this tool fool you—this thing is a beast! In addition to being able to edit EXIF data, this software allows you to edit XMP, IPTC, and IIM. Whether you're using this to boost GMB posts, create social banners, or bolster your cloud stacks all at scale Truly, this is a "MUST HAVE" in your digital marketing tool-set.

I was fortunate to be a beta tester and, to be honest, I was amazed how many fields there are availble to take advantage of for all image types. I primarily tested the functionality of the software and gave feedback. However, 8 days ago I made a post for a very neglected GMB - no contact number, no website and one post from a year ago - I included an image and it went into number 2 of the 3 pack. It's number 4 now for the keyword. I did use a 5 Ring IFTTT Factory blogger to augment the post. But here's the thing, I inserted a 5630 word article into that image and you can't find it unless you use a particular metadata site to inspect! The other beta testers are far more enlightened than myself in the ways this tool can be used but they love to share their knowlegde!! You can bet on the ongoing development as users come up with more ideas.

This new SAAS image software is head and shoulders above the rest. It’s ability to let you easily add information to an image using all the available different formats is brilliant, and unique. Set up a template and save it. Then use that again and again. I love the ability to save your image within the software, whilst still giving you the use of images off your PC, straight from a URL or from the image galleries. Geo location, resizing, multiples, compression, this software is now the benchmark. As with all Factory products, this is just the beginning of its development. Then there is the helpful developers who actually listen. What’s not to like.